Rap Therapy E4

I worked on a set of animated typography for a new video series for E4, created by TOAD, that explores mental health through the personal experiences of 5 leading MCs, rappers and lyricists along with science-based mindfulness techniques to help young people improve their wellbeing.

Covering topics of grief, trauma, sleep, wellbeing and body image, each episode is narrated by a different rap artist talking openly about mental health, which is presented using a mix of live action, illustration and animation in calming tones of blues and purples.

‘A number of fantastic illustrators were involved across the 5 episides, and Kris's role was to create a typographic identity for the series, and highlight the main takeaways with his dynamic and expressive animated type.’ - Grand Matter

The project was also featured on It’ Nice That
& Creative Review

Watch all five episodes now over at Channel 4.

More Projects

© 2023 KRIS ANDREW SMALL

Contact me: krisandrewsmall@gmail.com

Site created by